Parloa revolutionizes customer service thanks to AI – we their brand with the help of the fantastic project team
With leading AI technology, Parloa helps companies to conduct outstanding customer conversations. But human-to-human also works wonderfully with them.
Human Communication meets Deep Tech
Parloa “Where people and AI join forces.”
Parloa empowers companies to deliver exceptional customer and employee experiences through its market-leading conversational AI platform. We partnered with Parloa to elevate their brand and create a powerful website – their primary lead generation channel.
Great conversations are the foundation of strong relationships. In today's world, customers demand seamless experiences across all service channels – phone, chat, voice assistants, and more. Parloa helps companies automate these crucial channels, slashing customer wait times and freeing agents from repetitive tasks. With a refined brand positioning, compelling storytelling, and a bold new design, we helped Parloa build a globally appealing brand and website to attract and convert new customers.
Parloa's visual identity and website UX mirror the power of its AI to understand the nuances of human communication and embody the brand's core values: confidence, positivity, and passion. Clean shapes, impactful typography, and clear messaging convey simplicity and strength. Rounded elements add warmth, while lines underscore the technology's precision. A vibrant color palette and stylized speech bubbles symbolize diverse audiences and multilingual capabilities. The result: Parloa stands out as a confident, approachable problem-solver.
The goal was to create an extraordinary, innovative brand together with SNK - mission accomplished!VP Marketing at Parloa GmbH
The team has a lot of experience with projects from the SaaS industry, professional and modern approaches (you are guided smoothly through workshops and projects to the goal), motivated team - from the management to the project management to the designers and UX experts. The collaboration is fun!
From positioning to trade fair appearance
Combining humanity and software
The company says about itself: "Where people and AI join forces." And based on everything we have seen from the brand strategy and the subsequent brand design development, we would agree entirely. We are really digging deep into this project to get to the heart of precisely this human perspective and to be able to confront all AI sceptics in this area with our heads held high. A lively exchange with the highly ambitious team, fruitful dialogues and a shared commitment to quality drive us as a project team time and again and we think the result is absolutely impressive - and not just in terms of the website, but in the wide range of assets that we have already developed with them.
